Sharing my work, v. 6–Reebok

Happy Friday, folks! This morning I attended an impressive talk by Dorie Clark, author of the 2017 Entrepreneurial You: wow, what a smartypants and so winning, too. A big thanks to J2H Consulting and all the members of NAWBO Cleveland for hosting such a great event. I’m continuing my hot takes on mission statements and taglines… Read More

Sharing my work, v. 4–Mission statements and mantras

Mission statements are essential. “Knowing why you’re doing what you’re doing (your mission), where you’re trying to go (your vision), and how you’re going to go about it (your values) are the glue that holds an organization together.” Variations on this theme appear on dozens of Dear-Abby-for-entrepreneur pages, and it’s certainly helpful to take stock… Read More